Issue Date: July 2011 Web Features, Posted On: 7/6/2011
Book Review: The Go-Giver Book Review: The Go-Giver: A Little Story about a Powerful Business Idea
By Bob Burg and John David Mann
In the spirit of
our next issue's focus of building your business, The Go-Giver should be on the bookshelf of all who aspire to
achieve any level of success in business and personal growth. The book is
written in the format of a parable with a powerful message about the spirit of
giving, generosity and abundance. The Go-Giver illustrates five principles about how financial success and
personal fulfillment correlate directly with how much value you add to people's
lives. Though not "fitness-specific," this book will resonate with
fitness professionals as it connects transformation and success with
generosity... all concepts of which fitness professionals are aligned.
