Website Hacks
Nov. 10 2017
It is imperative that you make your website standout, connect with your visitors and capture more leads. Here are 5 hacks to making a fitness website that can have a direct impact on your business... View More
Partner Jdrake
Oct. 1 2017
With over 36,000 gyms open in the U.S. alone, there is no shortage of competition in the fitness industry. Learn more about assessing the value of a business partner in this feature article!... View More
HeartRate_Image1_preview.jpeg
July 1 2017
Despite growing popularity and adoption of programs incorporating heart rate (HR) zone methodology, the fitness industry, in general, appears to lack a solid understanding of the scientific facts and limitations... View More
July 1 2017
Most services are sold instead of bought; there is a huge difference, especially in fitness. As fitness professionals, our communication skills and the ability to listen to our clients, authentically,... View More
July 1 2017
What do the top 10% in the business know that you don’t and how have they made a full-time teaching or business gig out of their knowledge? Here are five tips for creating a holistic business that... View More
arthritis
April 2 2017
Fitness professionals in non-clinical environments will encounter a broad spectrum of prospective clients, each with his or her own needs, issues and abilities... View More
Aging brain
April 2 2017
Exercise has been identified as one of the best ways to improve cognitive function and is probably better than playing any of the brain games that have become so popular... View More
Nov. 1 2016
The powerful tool of public speaking is perfectly suited for fitness professionals looking to grow their business... View More
Nov. 1 2016
Consistent actions you must take in order to keep your business thriving in a place of positive cash flow... View More
Nov. 1 2016
Read about the basics and fundamentals of finding and getting new clients. Things you can always do, regardless of your budget, just by focusing on hustling... View More
July 1 2016
Client experience is crucial. From the initial sell to retention, we must create an unforgettable experience for our clients. If you want to stay in this game it’s more important than ever to set... View More
July 1 2016
If you’re going to work for yourself, balancing working in your business versus on your business will be an ongoing journey you must learn how to navigate... View More
July 1 2016
One of the most egregious misclassifications too frequent in our industry is the 1099 "employee." The fact that many refer to their independent contractors as 1099 employees is a true tell that these... View More
July 1 2016
If you want to attract and retain a steady stream of ideal clients who pay you what you are worth without objection, then it is time to dive deep into learning about your clients’ psychographics