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Nov. 23 2022
Creating a good relationship with technology in fitness management means finding the sweet spot between putting our heads in the sand and running ragged trying to keep up... View More
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Nov. 21 2022
It’s scary to think that technology can replace humans.At some level (at least let’s hope) nothing will replace human connection. We need it if we plan to thrive as humanity... View More
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Nov. 17 2022
The participants in one of our coaching programs recently completed a MyZone Challenge. Using MyZone belts, we connected through the app to follow each other’s workouts and to track our own progress
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Nov. 3 2022
When it comes to online marketing, most fitness business owners are pretty limited in what they choose to do... View More
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Sept. 8 2021
One of the most important decisions you have when deciding which software platforms to purchase as a fitness business owner is whether you want to use a closed or an open software platform. If you are
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July 15 2021
By getting creative with online platforms, you can still give your clients the personal interaction they crave... View More
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Sept. 8 2020
Fitness professionals have experienced a sharp pivot in recent months — from live group fitness experiences and one-on-one coaching to the world of virtual fitness. As gym closures began to hit the
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July 2 2020
The hidden costs to building custom software... View More
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June 24 2020
4 ways to navigate strategically and generate cashflow... View More
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June 10 2020
The future of fitness is trending toward an online presence... View More
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Feb. 25 2020
An average client sees a fitness professional three times a week; that’s a total of about three hours. Three hours out of 168 hours in a week; 12 hours out of 672 in a four-week span. One of the... View More
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Feb. 25 2020
Technology has taken over fitness. Everywhere you look, your potential clients are tracking their workouts and nutrition on their watches and phones, downloading how-to videos from the internet, and j
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Feb. 19 2020
Seven in ten business leaders today are worried about their ability to adopt new technologies, according to the 2018 Insight Intelligent Technology Index... View More
Social
June 1 2019
Social media can be your ticket to free advertising if you know how to use it. But you’ve got to stand out to get noticed... View More
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Nov. 7 2018
With FDA approval expected, makers of acclaimed European fitness technology, whole body Electro Muscle Stimulation (EMS), plan to launch a widespread U.S. rollout beginning with an immersive showcase... View More
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June 10 2018
The old-school days of spending big money running Facebook Ads to cold audiences are over... View More
Facebook_Live_Solutions
Oct. 15 2017
Facebook Live gets better reach and engagement than anything. But going live can be scary for some fitness professionals... View More
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Sept. 19 2017
The demand for video content allows the opportunity to work with businesses to create captivating and unique marketing material... View More
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Sept. 15 2017
If your fitness content doesn’t Educate, Inspire or Entertain (EIE) your Facebook fans, then it’s probably not worth posting... View More
Instagram_Tips
Aug. 15 2017
Take action to start leveraging Instagram for your business... View More

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