As the youth demographic has grown to become one of the largest niches within the entire fitness industry, personal trainers and health clubs can meet this rising need, add a viable revenue stream to their... View More
Since there are more than 77 million tennis enthusiasts in the US, according to Sports Illustrated, and tennis is the number one female sport in the US, there is a good chance you have a client who plays... View More
Through both my articles and seminar series, I discuss the �Art of Coaching� quite frequently. The Art of Coaching infers that it is not what you know as a coach... View More
A Similar PhenomenonIn 1911, researchers begin taking special interest in a horse owned by a German mathematician named Von Osten. The horse, aptly named Clever Hans, was reported to able to count,... View More
Where It All Begins Statistics have long told us that an obese child will most likely become an obese adult. What causes a child to become... View More
As a personal trainer and business owner, I am always looking for new ways to build my business and capitalize on my knowledge, experience and passion for health and fitness. I have discovered a specialized... View More
Editor’s note: This article is the second part of a series of articles assisting trainers in discovering niche markets to help jump-start their careers.
Editor’s note: This article is part three of a series outlining steps and concepts for those with the desire to tackle the youth obesity epidemic. ... View More
Editor's note: This is the first of a series that will illustrate the necessities of working with certain populations of society. Look for the continuation of the series on training seniors in the next... View More
Editor's note: This article is part 2 of a series outlining steps and concepts for those with the desire to tackle the youth obesity epidemic. [... View More
Editor's note: This article is the first in a series that outlines steps and key concepts for the trainer who has the desire to tackle the youth obesity epidemic. Youth obesity has become the epidemic... View More
As a club owner, manager or other staff member, have you ever wondered what seniors look for in a health club? Obviously, with the growing older adult population, this should be a concern for your facility.... View More
With everyone from Oprah to infomercials touting how quickly boot camps can whip participants into shape, camps are popping up in Everytown, USA, quicker than fast food restaurants. The opportunity to... View More
In the increasingly competitive fitness industry today, an emerging client is the injured athlete. Whether discussing an adolescent soccer player recovering from a knee injury or the middle-aged adult... View More
There is nothing more frustrating than making the effort to get your clients in better shape, only to find them sidelined from your routine by a back injury. While people tend to recognize the risk of... View More
Through both my articles and seminar series, I discuss the Art of Coaching quite frequently. The Art of Coaching infers that it is not what you know as a coach that matters its how you can relay it to... View More
Whenever I come into contact with a coach or trainer who preaches the virtues of machine-based strength training for young athletes, the same argument is typically offered: machines are safer for kids... View More
Since there are more than 77 million tennis enthusiasts in the US, according to Sports Illustrated, and tennis is the number one female sport in the US, there is a good chance you have a client who plays... View More
