discussion_1_0
Dec. 1 2014
In December of 2011, I listed five issues you should address with your accountant before January 1 (read article). These need to be reassessed (briefly listed below) on a yearly... View More
2450
Nov. 25 2014
There are a lot of mediums available these days to personal trainers, and all can have their benefits... View More
discussion_1_0
Nov. 15 2014
One of the most effective and low-cost marketing methods for fitness professionals is through email marketing. If you're just starting your fitness business, email marketing is the first place you should... View More
3558
Nov. 15 2014
Many authors are taking advantage of self-publishing to get as many books out there as possible... View More
discussion_1_0
Nov. 1 2014
Many independent fitness professionals, particularly new to the industry, have a difficult time pricing their services. When coming up with a fee schedule they often are conflicted by two things: how much... View More
FitnessTimeMgmt
Oct. 25 2014
Your success as a fitness professional is not determined by how long you spend working but by what you choose to do with your time... View More
discussion_1_0
Oct. 15 2014
Jim Rohn, motivational speaker, often talks of the law of averages and how it plays a role in how we are influenced. He states that we are generally the average of the top five people we spend the most... View More
fitnessMindset
Oct. 14 2014
Have you ever felt burdened by the frustration of your training and nutrition programs not being enough for your clients?... View More
ThreePs
Oct. 10 2014
Everyone wants to be successful. The three Ps of fitness - passion, purpose and positive - can help trainers become successful... View More
discussion_1_0
Oct. 1 2014
It's the one skill that most fitness-related degree programs never teach and most certifying organizations don't require or test as part of the initial examination process to become a fitness professional:... View More
Trainer
Sept. 28 2014
For years, I used the words "coach" and "trainer" interchangeably. I didn't realize the difference until my first interview for a personal training job. I fed the gym owner some cringe-inducing cliché... View More
Sept. 23 2014
Meet Mary.Mary is 38 years old, she lives in a nicer-than-average home in the suburbs. She has two wonderful children, Alec and Maryanne, they're 16 and 14. Mary wishes she could lose 30 pounds, but of... View More
discussion_1_0
Sept. 15 2014
Parts 1 and 2 of this series provided a starting point for finding the best candidate to be your first (or even your fiftieth) team member. Now it's time to interview, hire and most importantly, retain... View More
Sept. 10 2014
Ask any service professional, especially a trainer, and they will tell you they hate cancelations. Client cancels can send your day into a spiral of frustrations and wasted time - that is if you let it.... View More
discussion_1_0
Sept. 1 2014
In Part 1 of this series of columns focused on hiring, I outlined three considerations before you make the decision to bring on a new staff member. Once you've done your... View More
Aug. 26 2014
We are pleased to announce the top 15 finalists for the 2015 PFP Trainer of the Year! ...Kyle Brown, San Diego, California Host of the Empower Hour show on ESPN Radio, celebrity trainer and nutritionist... View More
Aug. 25 2014
This column will address two uniquely different but very important things. Both which I believe can be addressed by continually asking yourself if your business fulfills one very important question. But... View More
discussion_1_0
Aug. 15 2014
You've hit that significant mark in your business where you realize that you can't do it alone and are considering hiring your first employee. Maybe you need an assistant who can take on the burden of... View More
Aug. 10 2014
The average trainer makes less than $30,000 per year, not because they aren't passionate about their craft but because they often make costly mistakes. Our certifications never mentioned these faux paus... View More
book review
Aug. 2 2014
Greg Brittenham, one of basketball's most respected strength and conditioning coaches along with Daniel Taylor have combined over 300 exercises, core training philosophy and training programs in their... View More