Aug. 1 2016
Look to some of the most visible fitness professionals in our industry for help with effective social media messaging... View More
July 1 2016
We must simplify and declutter how we run our business to make a difference in preserving precious time, energy and money... View More
Dec. 21 2011
PFP is excited to announce the finalists for the 2012 Trainer of the Year! These fitness industry leaders were chosen from more than 300 applicants. The winner will be honored in March at IHRSA 2012. The... View More
Jan. 31 2011
This year promises to be prosperous for many in fitness. With a renewed enthusiasm in consumer spending and a population that is still at critical mass (no pun intended!) for weight loss and fitness guidance,... View More
Dec. 2 2010
As new fitness professionals, we work to improve the health and performanceour clients' bodies. Our primary focus is on forcing the body to adapt toincreasing workloads by building muscle and burning fat.... View More
Oct. 15 2010
Talk might be cheap, but public speaking is good for the bottom line. Premier voices in our industry are now recognized worldwide: JC Santana, Paul Chek, Bob Esquerre and so many others. Have you heard... View More
Sept. 1 2010
I've always believed that a quality trainer could deliver countless, incredibly effective workouts without any equipment whatsoever. It isn't the surroundings or the tools that make a trainer great; instead,... View More
July 12 2010
As many people droop into the vacation state of mind, it's the perfect time to refocus on your business. We are halfway through the year; are you still working toward the goals you set in January, or have... View More
July 12 2010
Dustin Maher AMERICA’S TRAINER TO THE MOMS COMPANY: Dustin Maher Fitness, LLC CERTIFICATIONS: ACE certified, bachelor’s degree in kinesiology CONTACT INFO: email: dustinmaherfitness@gmail.com... View More
April 19 2010
It was January 12, 2010, when I watched in horror as the images of the Haiti earthquake flashed on my television. I purposely do not watch the news, but today I couldn't help myself. I couldn't believe... View More
Feb. 10 2009
A great reference for those of us who don't specialize in yoga but want to use bits of it in our training repertoire, Beth Shaw's YogaFit features basic exercises, cuing on getting into the pose, holding... View More
Jan. 9 2009
A testosterone-laden read, this book is great for any trainer who has a client focused primarily on building an amazing chest, back and arms. You wont find many functional exercises, but you will find... View More
Dec. 5 2008
A quick primer to beginning and progressive kettlebell workouts, The Great Kettlebell Handbook is an easy reference that would be handy to have on any trainers desk. In about 10 minutes, I pulled several... View More
Nov. 12 2008
The best thing about this book is how easy it is to use. Loaded with complete workouts for all major sports, along with descriptions and pictures of individual exercises, this is a great reference for... View More
Oct. 21 2008
Selling Personal Training is a well-rounded primer on how to generate a clientele from the ground up. Written by industry veteran Casey Conrad, this book serves as both a jump-start for new trainers and... View More
Sept. 15 2008
Running as a part of a cardio regimen, interval training or as a sport is an integral part of any fitness program. So as trainers, were often confronted with a variety of questions about running, from... View More
Sept. 5 2008
A great gift for clients and a necessary reference for trainers, The CalorieKing Calorie, Fat & Carbohydrate Counter, 2008 Edition is an easy-to-use guide that quickly answers specific nutrition questions... View More
Aug. 25 2008
As trainers, most of us have worked extensively with BOSUs; however, its often necessary to incorporate new ideas to the countless BOSU exercises in our repertoire. Get on it! BOSU Balance Trainer offers... View More
Aug. 6 2008
Dr. Singh presents simple steps for health that elude most of us. This book blends modern science and traditional philosophy for the essentials for mental, physical and spiritual health. This book is an... View More
July 24 2008
Nancy Clark had been providing us with winning nutrition information for several decades. This book could be considered the "bible" for how to eat for active people. It covers the science of eating for... View More