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All Articles
Letter from the Editor – Summer 2017
BY
Lindsay Vastola
July 1 2017
Opportunity won’t always present itself before our eyes; broaden your vision and seek opportunities in the less obvious places...
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10 mistakes that could be hurting your business
BY
Melissa Knowles
July 1 2017
The starting point for operational improvement is recognizing where a business owner may currently have issues. Here are 10 areas where mistakes are made across a wide variety of fitness businesses...
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Prepare for your group exercise audition
BY
Alyette Keldie
June 25 2017
Here are tips to prepare you for your group exercise audition...
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Posterior shoulder stretching
BY
Brian Schiff
June 15 2017
Shoulder impingement is a common problem for many clients...
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Raising the Bar: Brad Tillery
BY
Lindsay Vastola
June 10 2017
Brad Tillery, founder of BCS Fitness in College Station, Texas, has been raising the bar in the industry for over 14 years...
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Book review: The Psychology of Athletic Success: Mind Over Head Chatter
BY
Lindsay Vastola
June 2 2017
In his fifth book, Greg Justice once again inspires his readers to look beyond fitness and realize the power of the mind...
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10 simple marketing outlets for new fitness professionals
BY
Lindsay Vastola
June 1 2017
For fitness professionals new to the industry, it is often the simplest marketing options that can have the greatest impact...
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Posterior shoulder myofascial release
BY
Brian Schiff
June 1 2017
Improving posterior shoulder mobility will help reduce shoulder impingement, improve posture and maximize shoulder health...
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Offer a group exercise special event
BY
Alyette Keldie
May 25 2017
Here are a few tips to help you pull off a fun group exercise event, not only for your participants but also for yourself...
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Drop step landing
BY
Brian Schiff
May 15 2017
This exercise is an effective injury prevention tool to reduce excessive knee valgus and poor trunk control with landing...
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Raising the Bar: Terri Fox
BY
Lindsay Vastola
May 15 2017
Terri Fox inspires her clients through her own personal story of challenge and triumph...
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Book review: Yoga Therapy: A Personalized Approach for Your Active Lifestyle
BY
Lindsay Vastola
May 2 2017
This book offers a comprehensive guide of many of the most effective yoga poses for mobility, strength, recovery and balance...
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Split squat jump
BY
Brian Schiff
May 1 2017
This exercise is an excellent way to enhance explosive strength, power and running performance...
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10 actions of a successful fitness entrepreneur
BY
Lindsay Vastola
May 1 2017
The successful fitness entrepreneur focuses entirely on the top 5% of tasks that directly impacts her revenues and growth...
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Group fitness programming best practices
BY
Alyette Keldie
April 25 2017
Are you maximizing your group exercise program by offering variety that will attract and retain members?...
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Create the perfect fitness membership contract
BY
Marlo Spieth
April 20 2017
Creating a fitness membership contract isn’t difficult. Simply look for a template online and embellish it as desired...
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Do you need an LLC?
BY
Brandi Binkley
April 15 2017
There are many benefits of forming an LLC in the fitness industry, most revolve around you and protection of your assets...
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Reverse lunge with diagonal lift
BY
Brian Schiff
April 15 2017
This exercise will improve hip mobility, while also increasing strength and stability on the front leg...
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Training clients with Multiple Sclerosis
BY
Mark Mueller
April 10 2017
As trainers, it is imperative that we get to know our clients -- their goals, what motivates them and what their physical limitations are...
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Raising the Bar: Andrew Simpson
BY
Lindsay Vastola
April 10 2017
Andrew Simpson is committed to keeping the fun, sense of community and positivity to enhance performance in sport and life...
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