Aquatic equipment is growing in popularity, function and design. In the past 10 years, the aquatic equipment industry has exploded with well-designed, beneficial options for use in group fitness, personal... View More
"To charge or not to charge for group fitness classes" is a question that has inspired many a lively conversation and has kept numerous facility owners and operators up to the wee hours of the morning... View More
Ask 10 small business owners, "What is a brand?", and typically, you will get a listing of actual brands, "Coke, Mercedes, Nike." For most people — even longtime entrepreneurs — defining a... View More
Few people have the experience of really being listened to. So it is truly a gift when it happens. As experts in our field, it could probably be said that we spend very little time listening and most of... View More
I met Dalton in 2006, and if I had to describe him in a word, I'd choose, "serious." At one point, I thought he was going to smile... but I dismissed it as gas. He certainly wasn't going to win the Happy... View More
I met Dalton in 2006, and if I had to describe him in a word, I'd choose, "serious." At one point, I thought he was going to smile... but I dismissed it as gas. He certainly wasn't going to win the Happy... View More
Few people have the experience of really being listened to. So it is truly a gift when it happens. As experts in our field, it could probably be said that we spend very little time listening and most of... View More
Ask 10 small business owners, "What is a brand?", and typically, you will get a listing of actual brands, "Coke, Mercedes, Nike." For most people even longtime entrepreneurs defining a brand is quite like... View More
In this third installment of my series on effortless prosperity, I'm going to do something important for you. I'm going to allow you to step into the future and take a glimpse at four options that exist... View More
Are you trying to juggle your time, career, clients, family and exercise? Well, rest assured; you're certainly not alone! In the many stages of life, balance is a never-ending act. In fact, take a good... View More
Transitioning to coaching certainly does not happen overnight. Really, it takes practice to learn how to balance your skills and expertise as a fitness professional with those involved in the coaching... View More
More and more individuals are taking charge of their health as they learn about the benefits of a regular fitness program. This change is not limited... View More
Editor's Note: So many fitness professionals have the same dream: your own fitness business. Yet, reaching these entrepreneurial goals are sometimes more difficult than you could have ever imagined. But... View More
The popularity of Pilates in the fitness world has continually grown since it was created in the early 1920s by Joseph Pilates. Originally known as "Contrology," this fitness program consisted of a series... View More
Blind Mount Everest climber Eric Weihenmayer lost his eye sight at the age of 13 and in his early 30s, voluntarily had his eyes removed and replaced with glass eyes so that eye tissue sensitivity would... View More
In this third installment of my series on effortless prosperity, I'm going to do something important for you. I'm going to allow you to step into the future and take a glimpse at four options that exist... View More
Transitioning to coaching certainly does not happen overnight. Really, it takes practice to learn how to balance your skills and expertise as a fitness professional with those involved in the coaching... View More
Are you trying to juggle your time, career, clients, family and exercise? Well, rest assured; you're certainly not alone! In the many stages of life, balance is a never-ending act. In fact, take a good... View More
In today's world, there is an increasing awareness of how sedentary lifestyles and poor nutritional habits affect our children's overall health and wellness. As fitness professionals, we are aware that... View More
Profit isn't that what we all want to achieve? An essential factor in gaining substantial ROI in your business and, in turn, profit, lies in the retention of your existing clients. In fact, it costs four... View More