You may have noticed already. In case you haven't... I'm here to tell you that January is over! We are now in the second month of the year. New Year's Eve was FIVE weeks ago. If you haven't started to... View More
It's the most dangerous idea a newclient can have, but it's most likely what drove them to you in the firstplace. It's the "All or Nothing" mindset, the "If I can't exercise everydayand eat perfect then... View More
Does a person who leaves a legacy of change, social andindividual improvement and self-challenge have to be larger than life? No. Theperson who leaves a legacy could be you, me, or the trainer down the... View More
Goals. Resolutions. Promises. The tendency to look ahead kicks up to a seasonal high during the first few months of a new year, and without reflecting, without looking backward, you pursue your goals with... View More
Our clients rely on us to hold them accountable. In fact, that'sprobably the most critical part of our jobs, because if clients aren'taccountable to their goals, chances are they won't succeed.Which begs... View More
It is January. You could almost say it is the Fitness Industry Buffet! More people make New Year resolutions to get into shape, eat better, lose weight and change their habits. For people in the fitness... View More
If you don't work for an employer who gives you a Yearly Review, you should do one yourself. They are really that valuable. The benefit of having an employer do one is you get an objective opinion on your... View More
Calling itself The Pilates Bible sets the bar high, but this book lives up to its title. It is a comprehensive detailing of Pilates, from fundamentals on the mat to advanced exercises on Pilates-specific... View More
After writing the Journey to Success profiles of highly paid, highly sought-after trainers for two years now, I've found one thing that many of them have in common: they take the week between Christmas... View More
During this time of year, we are placing many things in abox and wrapping them up to look great. The only think we cannot keep in thebox this part of the year is our creativity! We, as professional trainers,... View More
I spoke at a business luncheon this week and my goal was to not onlygenerate business for our studio but also to, in the minds of those in theaudience, create a wide gap between my trainers and what they... View More
If you need some inspiration on ab exercises to integrate into your client's workout, look no further. Abs Revealed is a full-color, full-picture guide to helping your client create the six-pack to keep... View More
As we approach the end of the year, it is common to lookback and come up with Top 10 Lists and Best of Lists etc...In the spirit of Thanksgiving, I thought that I would puttogether a list of my Top 10... View More
George Bernard Shaw once said, "The single biggest problem in communication is the illusion that it has taken place." Ever have a discussion with a client where both of you unknowingly walk away with a... View More
Diet? Yup. Exercise? Yup. Tried that, triedall of it. Nothing works.That's, if not a fair conclusion, certainly an understandableone when itinhabits the belief system of any individual who has attempteddiets... View More
When is the last time you expressed sincere gratitude to each client? To your boss? To your employees? To your co-workers? To everybody who makes what you do possible? Tomorrow is Thanksgiving; consider... View More
So many times in our articles, at least in my articles, Itry to focus on things that will bring value to our personal trainingbusiness. I try to show creative ways toearn new business, keep current business... View More
So many things go into building a successful fitnesstraining business that it is easy to neglect one aspect while working onanother. The-day-to-day work of booking and working with clients can mean thatyou... View More
Whether you buy The Impact Body Plan for a client or for yourself, it is a must have. Author Todd Durkin is well on his way to becoming a legend in this industry, and you'll see why once you read this... View More
I have a quote taped to the inside of the notebook by which I live my life. That quote, by Robert Heinlein, reads, "In the absence of clearly defined goals, we become strangely loyal to performing daily... View More
